Poços de Caldas Events, Culture and Tourism19/09/2026Redação Poços de Caldas6 min readUpdated on 21/09/2026

Poços de Caldas 2027 Culture Incentive: who can apply and what to submit by September 30

The call allows one project per Poços de Caldas applicant, requesting up to R$ 25,000. Check eligibility, fields, documents, Drive access, criteria and deadline.

Materiais de produção cultural sobre uma mesa, com violão, máscara teatral, pincéis, livros, folhas, caneta, rolo de filme e escultura de bailarina diante de uma cidade cercada por montanhas verdes.

Secult Notice No. 9/2026 is accepting applications for 2027 cultural projects in Poços de Caldas until September 30, 2026, at 6 p.m. Individuals and legal entities residing and domiciled in the municipality may apply if their activities and primary purpose are cultural. Each applicant may submit one project only, requesting up to R$ 25,000. The City Government has announced approximately R$ 2 million for the tax incentive mechanism.

Key rules to check before applying

ItemPublished rule
DeadlineSeptember 30, 2026, at 6 p.m.
Who may applyIndividuals or legal entities residing and domiciled in Poços de Caldas, with primarily cultural activities and purpose
Number per applicantOne project
Maximum requestR$ 25,000 per project
Expected resourcesApproximately R$ 2 million
SubmissionOnline form, with the documentation required by the notice and files shared through Google Drive with access enabled

Who can submit a proposal

The notice is aimed at individuals and legal entities residing and domiciled in Poços de Caldas whose activities and primary purpose are cultural. The City Government also states that each applicant may submit only one proposal in this selection.

Before completing the form, check the full notice to confirm whether the applicant's registration status, track record and available documents meet every requirement applicable to the chosen applicant type. The official application form begins by asking the applicant to choose between an individual and a legal entity.

Which cultural fields and project formats are accepted

According to the official announcement, proposals may fall under one or more of the following cultural fields:

  • performing arts, such as theater, dance, circus and opera;
  • audiovisual, including film, video and new media;
  • visual arts, including fine arts, photography and graphic arts;
  • music;
  • literature, informational works, publications and magazines;
  • preservation and restoration of tangible and intangible cultural heritage, as well as crafts, popular culture and gastronomy;
  • research and documentation;
  • cultural centers, libraries and museums;
  • integrated cultural fields.

Projects may also be submitted as events, festivals, seminars, courses, study grants and cultural products related to the listed fields.

How the R$ 25,000 cap works

The maximum amount that may be requested is R$ 25,000 per project. The Municipal Department of Culture announced approximately R$ 2 million for the program, an amount corresponding to 2% of the previous year's ISSQN service tax revenue, according to the launch announcement.

Support is provided through the municipal tax incentive mechanism: taxpayer companies may direct part of their ISSQN to cultural projects approved by the Municipal Department of Culture. The budget should therefore be consistent with the activities the project proposes to deliver and with the expenses listed in the form and budget spreadsheet.

Documents and Google Drive: what to prepare

The application is online. The City Government states that documents such as resumes, evidence of cultural activity and the budget spreadsheet, together with any other files required by the notice, must be made available through Google Drive with access enabled for review.

Missing a required document may result in disqualification. A closed link or a file that requires permission can also prevent the committee from reviewing the material. To reduce that risk, perform a simple test before submitting: open every link in a private browser window and confirm that the file can be viewed without requesting access.

A practical preparation checklist is:

  • separate the applicant documents required for an individual or legal entity;
  • organize resumes and evidence of the applicant's and team's artistic and cultural work;
  • collect files that demonstrate track record and ability to deliver the project;
  • complete and review the budget spreadsheet;
  • upload the documents to Google Drive;
  • enable access to every link used in the application;
  • confirm that each file is clearly named and matches the relevant form field.

This checklist does not replace the formal list of documents in the notice. It is an organization tool based on the materials expressly mentioned by the City Government.

What the committee considers in its assessment

The official announcement states that the Project Review Committee considers criteria such as:

  • project detail and consistency;
  • the artistic and cultural experience of the applicant and team;
  • evidence of prior cultural activity;
  • the budget spreadsheet;
  • cultural relevance and appropriateness;
  • communication and outreach strategies;
  • democratization of public access.

The notice also provides for additional points related to affirmative action. Because the scoring depends on the complete rules in the notice, applicants should use its scoring table and conditions as the final reference for how each item will be counted.

How to turn the criteria into a proposal that is easier to assess

A strong final review checks whether objectives, activities, schedule, budget, outreach and target audience fit together. If the project promises a specific deliverable, the budget should include the costs needed to produce it. If the proposal emphasizes public reach, it should explain concretely how access will be promoted. If the applicant's or team's experience matters to delivery, the supporting evidence should be accessible and clearly identified.

It is also useful to avoid generic descriptions. Instead of simply stating that an activity is culturally relevant, explain what need it addresses, which audience it aims to reach, how the activity will be carried out and what cultural result is expected.

Step by step to submit by September 30

  1. Read the full notice and confirm applicant eligibility.
  2. Choose the cultural field and project format that best describe the proposal.
  3. Finalize scope, schedule and budget while respecting the R$ 25,000 cap.
  4. Gather resumes, evidence and all other required documents.
  5. Upload the files to Google Drive and enable access.
  6. Complete the application form, checking links and required fields carefully.
  7. Review everything and submit before 6 p.m. on September 30, 2026.

Where to get technical guidance

The Municipal Department of Culture provides guidance on business days from 9 a.m. to 5 p.m., in person and by phone at (35) 3697-2389 and (35) 3697-2335. The number (35) 3697-2335 also provides WhatsApp service. To follow official notices, the full call and any updates, use the City Government deadline page and the notice launch page.

Final checklist before submitting

  • the applicant qualifies as an eligible individual or legal entity and is based in Poços de Caldas;
  • the applicant is submitting only one project;
  • the amount requested does not exceed R$ 25,000;
  • the selected cultural field and format match the proposal;
  • the budget is consistent with the activities and deliverables;
  • resumes, evidence and all other required documents have been included;
  • every Google Drive link can be accessed without requesting permission;
  • the proposal addresses the criteria for detail, experience, relevance, outreach and public access;
  • the form will be submitted before 6 p.m. on September 30, 2026.

For a safer application, treat the full notice as the controlling document and use the City Government pages to follow communications and guidance through the deadline.

Topics in this articleEdital Secult 9/2026incentivo à culturainscriçõesISSQNPoços de Caldasprojetos culturais