Events & Street Markets09/09/2026Redação São Paulo5 min readUpdated on 16/09/2026

BGS 2026 at Anhembi: hours, who can enter on October 9, and which ticket works each day

Check the official BGS 2026 hours, learn who can enter on October 9, and see which ticket types are valid on October 9, 10, 11 and 12.

Visitante de mochila diante de uma entrada iluminada da BGS, com pavilhão de games e público ao fundo.

BGS 2026 takes place at Distrito Anhembi from October 9 to 12, but the four days do not work the same way. The key planning step is to separate Friday, October 9, from the three general-public days. The official Brasil Game Show website lists 1 p.m. to 9 p.m. for October 9 and noon to 9 p.m. for October 10, 11 and 12. It also lists the BGS Conference on October 9 from 11:30 a.m. to 1 p.m. as a separate time block. Therefore, 11:30 a.m. should not be treated as the general opening time for the show floor.

In practice, holders of a standard single-day ticket or the standard Pass are planning from October 10 onward. To enter on October 9, you need an option that explicitly includes the first day — such as a Premium Single-Day ticket selected for October 9, Premium Pass, Business Pass or Box Seat Pass — or an authorized credential/invitation from the organizer. The rules below were checked on BGS's official pages on September 9, 2026.

BGS 2026 hours by day

DateDayHours published by BGSType of day
October 9, 2026Friday1 p.m. to 9 p.m.First day, restricted to ticket types/credentials that include October 9
October 10, 2026SaturdayNoon to 9 p.m.General public
October 11, 2026SundayNoon to 9 p.m.General public
October 12, 2026Monday, holiday in BrazilNoon to 9 p.m.General public

BGS also publishes the BGS Conference on October 9 from 11:30 a.m. to 1 p.m. This appears separately from the event hours. If your visit involves the Conference, follow the activity-specific and credential/ticket instructions; the Conference time by itself does not mean that the exhibition hall opens to everyone at 11:30 a.m. Check BGS's official location and directions page for updated operating hours.

Who can enter BGS on October 9?

October 9 is the day most likely to cause confusion. In the ticket benefits, BGS refers to October 9 as a “press-exclusive day.” The accreditation page also describes the first day as exclusive to press and business guests. At the same time, the official ticket page sells paid options that explicitly include October 9. So it would be inaccurate to assume that only journalists may enter.

For regular buyers, the ticket options that provide access on October 9 are:

  • Premium Single-Day: lets you choose one day among October 9, 10, 11 or 12; to attend Friday, the ticket must be issued for October 9.
  • Premium Pass: valid from October 9 through 12 and includes the first day.
  • Business Pass: valid from October 9 through 12 and includes the first day, plus the business benefits published by the organizer.
  • Box Seat Pass: valid from October 9 through 12 and includes the exclusive day.

In addition, BGS's accreditation page says approved credentials are valid for all event days, including the first one. The standard Single-Day Ticket, the standard Pass and the Single-Day Box Seat do not include October 9.

Which ticket works on each day?

Ticket typeOct. 9Oct. 10Oct. 11Oct. 12How it works
Single-Day TicketNoYes*Yes*Yes*Valid only for the selected day. The sales page separates the Oct. 10/11 options from Oct. 12.
Premium Single-DayYes*Yes*Yes*Yes*Valid for one selected day from Oct. 9–12; includes one-hour early access and an exclusive entrance line.
PassNoYesYesYesValid for the three general-public days, Oct. 10–12.
Premium PassYesYesYesYesIncludes all four days, one-hour early access and an exclusive entrance line.
Business PassYesYesYesYesIncludes all four days, one-hour early access and the published business-area benefits.
Single-Day Box SeatNoYes*Yes*Yes*Valid for one selected day from Oct. 10–12; includes early access and the main-arena box seat area.
Box Seat PassYesYesYesYesIncludes all four days, early access, the box seat area and other advertised benefits.

*Access only if that date is the one selected at purchase. The safest reference for validity is the official BGS 2026 ticket page, because sales batches, availability and commercial conditions may change before the event.

What “one-hour early access” means

Premium Single-Day, Premium Pass, Business Pass, Single-Day Box Seat and Box Seat Pass are listed with one-hour early access and an exclusive entrance line. The standard Single-Day Ticket and standard Pass do not show that benefit in the official list.

For travel planning, use the published hours for your date and recheck the organizer's latest communication close to the event. October 9 in particular has three different references that should not be mixed together: the BGS Conference schedule (11:30 a.m.–1 p.m.), the published event hours (1 p.m.–9 p.m.) and the early-entry benefit attached to premium/business/box-seat ticket types.

Which ticket fits each itinerary?

  • I only want Saturday, Sunday or the holiday Monday: the Single-Day Ticket is the straightforward option; Premium Single-Day or Single-Day Box Seat add benefits but still cover only the selected date.
  • I want all three general-public days: the standard Pass covers October 10, 11 and 12.
  • I also want Friday, October 9: choose a product that explicitly names October 9: Premium Single-Day for Friday, Premium Pass, Business Pass or Box Seat Pass.
  • I have accreditation: follow the confirmation sent by BGS and the rules for your approved category; the website states that approved credentials are valid on the first day as well.

Getting to Anhembi without mixing travel time and opening time

The official location page says BGS will offer a free shuttle between Terminal Rodoviário Tietê (Rua Marechal Odylio Dennys, 138) and Distrito Anhembi. The organizer also lists Santana metro station as a reference about 2 km away and recommends Rua Professor Milton Rodrigues for taxi or ride-hailing pickup and drop-off. The Anhembi complex has its own parking facilities, with BGS directing drivers to Distrito Anhembi's website for details.

Those details help with the route, but the most important step is matching your ticket's selected date to your travel plan. A Sunday ticket will not get you in on Saturday; and the standard Pass, although valid for three days, starts on October 10 and does not include the restricted Friday.

Checklist before you leave

  1. Confirm the selected date or validity range printed on your ticket/pass.
  2. If you are going on October 9, verify that your ticket type explicitly includes the first day.
  3. Check the latest BGS hours, especially if you plan to use early entry.
  4. Do not treat the BGS Conference start time as the general opening time.
  5. Review accreditation, free-entry, half-price ticket and document rules that apply to your situation directly on official channels.

With that distinction, planning is straightforward: October 9 is the special-access day; October 10, 11 and 12 are the general-public days. Your ticket type determines whether you enter for one selected date, the three public days or all four days of BGS 2026.

Topics in this articleBGS 2026Brasil Game ShowDistrito Anhembihorários BGSingressos BGSSão Paulo